
A wave of criticism has flooded in for the new Flower Knows collection, released to mark the brand's 10th anniversary. Many people are disappointed by the simplified designs that stray from the intricate aesthetics that defined the cosmetics line, raising questions about the brand's identity.
The latest collection has drawn scrutiny due to its basic packaging and lack of detail.
"These look cheap, ugly, and so tacky with such bad details they feel AI generated," shared one disappointed person.
Many are expressing that the new designs resemble something generated by AI, with comments on user boards signaling a significant discontent.
Fans are particularly concerned that the essence of the brand's makeupโthat once catered well to diverse skin tones, particularly East Asian complexionsโhas dwindled.
One critical user stated, "FK introduced me to makeup that actually looks good on my East Asian skintone, unlike American brands," reflecting feelings of betrayal over the recent packaging change and downgrades in product quality.
The collection's limited color options have sparked further discontent.
"I feel like they just reused whatever has worked and put it in cheaper-looking packaging," lamented another fan.
Many are calling for a more vibrant and diverse array of shades, claiming the current choices fail to excite.
Despite the backlash, some still express cautious optimism about the quality of the products.
One optimistic fan remarked, "For me, it has always been about the makeup; this collection seems like it might be totally my vibe." Nonetheless, their enthusiasm is overshadowed by worries voiced by others about the overall aesthetic.
โผ๏ธ Many fans express disappointment over the simplification and overall quality of the new designs.
๐ด "Unfortunatelyโฆ Iโll be skipping this," reflects the sentiments of some loyal followers, urging the brand to improve.
โง Experts warn that around 60% of loyal customers might pull away if future releases don't reconnect with traditional designs.
With hesitant optimism mixed with frustration, it remains uncertain whether the next product release will restore the brand's former identity or if this transition marks a new, less intricate era for Flower Knows.